Ford Bronco

Exhibit Description

Gone for 25 years after the O.J. Simpson slow-speed chase burned its cultural reputation, the Bronco returned in 2021 and immediately had a 120,000-unit waitlist. Built as a direct Wrangler rival, it's actually more capable off-road in several configurations and far more stylistically daring. Ford brought back a legend, fixed everything people complained about, and left the one bit of controversial history permanently attached. Very on-brand.

Curator Note

Dare: Display the Bronco and the Wrangler side by side. Every off-road enthusiast who sees it will have a strong opinion. Welcome the debate.

Available Sizes: